

Let customers speak for us
from 5112 reviewsIt will be one year since my loc journey, and I will admit I had a lot of trial and error when it came to buying products. But FTR has been the best one so far. My locs feel moisturized and healthy. My hair growth is crazy as I approach this year. Thank you, FTR, for being part of my journey and teaching me why natural products are important.
P.S. I hope the oil is back in stock soon so I can replace the one I got.
I’ve used many brands. But free the roots is the only one that leaves my scalp and locs feeling light and fresh! I recommend to all my clients as well! They are loving it as well! Thank you so much for creating such an amazing line!
Order my second spray and I ordered the bar soap but I haven’t gotten a chance to use it .will leave another review when I do.I definitely love the spray.. I’m a customer for life
I’ve been locked for years. My first set, 5 years and this set, 16 years. Let me tell you something, I have NEVER had a faster lather or a quicker cleaner rinse. I got the shampoo bars sample pack and I’ll never use another shampoo.
I have been using FTR products for 3 years now. My locs are healthy and flourishing. This bundle helps with any itchy scalp and my locs are both soft and moisturized. You can’t go wrong with this bundle!
I’m so glad I invested n this spray. This spray helped me so much. It helps with my itching in the crown of my head and helps keep my locs moisturized. I love the lavender shampoo replacement bar too.
I use the ACV rinse conditioner and build up remover every wash day, it’s so good. I like it because it’s not harsh, it’s effective, and cleans my locs properly. I really enjoy this product, I also use it for my family’s locs. My younger brother who plays basketball, sweats a lot and accumulates a lot of build up. This ACV rinse works very well at cleaning his hair, I spray the root of each loc, massage it into the loc a bit, and then wash with the FTR Lavender shampoo bar. He complains about the smell of vinegar lol but I find that the shampoo bar soap does a good job at removing the scent of vinegar. Thank you FTR, you are a household favorite! 😊
My package just arrived in excellent condition. The shampoo bar and hydration mist spray smells so good. Can't wait to begin using these products. With me living with an autoimmune disease and two chronic illnesses, I truly appreciate the fact that this product is organic and natural...which is also perfect for my soon to be loc journey.
This soap smells amazing and feels so good on my scalp! It’s super easy to lather up and leaves your hair feeling refreshed!
Great product!!!! Likes how it make my air feels soft and smooth
My hair has always been dry, but this moisturizer leaves it feeling hydrated, spongy and a pleasure to touch.
I love everything about FTR and have enjoyed using their products, I know it’s great quality and great people. Looking forward to ordering more products in the future. I love the way their products feel on my scalp and enjoy the hydrating mist.
Crazy product!!!! my Freeforms are so healthy
I am obsessed with the scent of this mist! The lemon and herb combination is so light and energizing. I’ve been using it every morning to wake up my hair/skin, and the aloe makes it feel incredibly hydrated without being sticky. Definitely a new staple in my routine!

Complete Bundle!
This is not just any bundle, it's called COMPLETE ROUTINE bundle for a reason. This combo is all you need to keep your precious crown at peak health! Naturally cleanse, detoxed, conditioned, and hydrated.
Tap below and save!

The ACV Rinse That's Changing The Game
There's nothing you can find that conditions, removes build-up, restores your hair's pH, and leads to growth like this! It has over 300 combined five star reviews for a reason. Tap below and transform your crown every wash day!

ABOUT US
We are 3 brothers and our community is the heart of who we are! We deeply understand the importance of your hair & skin. Before we released our first product (our soap bars), we helped over 10,000 individuals through their healthy hair journeys.
We now craft recipes with one goal in mind, to effectively improve the health of your hair & skin. Through freeing the root of the truth and intentional creations, we will help all to embrace their natural beauty and take care of it with nature! Read full story here.

Hair & Skin
We are DEDICATED to the health of your hair and skin. From every single ingredient use, to the specific product lines we offer.
No product offers the exact same benefits as the next! Tap below and check out every last one of them.